We’ve been designing insight-driven logos for more than four decades. A logo is the face of a business – it must align with the brand’s values and communicate credibility, while establishing a point of difference and position in the market. Below is a selection of identities we’ve designed for clients across various industries and locations.
Challenge.
Each branding project is unique, and we love getting to know the client’s story, industry and goals. Our task, though, remains constant – distil the essence of the brand into a memorable mark that conveys its personality, appeals to its audience and stands out in its competitive landscape.
Solution.
A logo by Bonser Design is the result of a rigorous process of enquiry, exploration, iteration and refinement. Our identities are robust and adaptable for application across mediums, and become the cornerstone of a broader visual language for each client.
Criteria for an effective logo design:
- Simple
- Memorable
- Timeless
- Practical
- Appropriate
Result.
The process of reviewing the Pharmacy 777 brand and how we wanted to position our group in the future was handled with great professionalism and efficiency by the Bonser Design team. Their collaborative approach, structure and momentum were important factors in the success of the project. Certainly a team I would recommend in the future.”