Mizco is a Perth-based electrical and mechanical systems integration specialist. Established in 1984, the company works across the commercial, government, industrial, resources and health sectors. A team of more than 120 skilled personnel provides comprehensive expertise in automation, building management systems, HVAC & refrigeration, security systems and renewables.
Challenge.
We identified a diverse and dynamic business whose potential was impeded by unclear messaging and dated branding. With a number of divisions and expanding activity in China, the directors of Mizco agreed that the company’s overall presentation required a significant upgrade.
Solution.
The central ‘Z’ character lended itself to a memorable, energetic logotype that was quickly embraced by the client. A suite of informative divisional brochures ensured Mizco could target its marketing, and a website with multi-language capability facilitated its strategic ambitions in overseas markets.
Scope of Work
- Logo design & brand identity
- Copywriting, tagline & key messaging
- Website design & development
- Capability statement
- Marketing brochures
- Stationery
Result.
I am delighted with the results of the rebrand, marketing collateral and new website produced by Bonser Design. Phil approached me after seeing our old website and brand – and his proposition that we did not look or present as good as we are could not be denied. Delivered on time and on budget, the outcomes of this exercise have exceeded my expectations, and not just on a personal level. The feedback from our team, from clients and from suppliers has been very rewarding.”