ABOUT US
Design that means business
Bonser Design builds effective and creative communications.
We partner with proactive clients to solve their brand problems and drive business growth through strategic design. Nearly four decades of experience as an independent agency gives us a unique perspective and approach.
We know branding, and we know business
Your brand is one of your company’s most valuable assets.
It’s what people think, feel and say about you. It exists in the minds of your clients and customers – alongside the brands of your competitors.
We work with those that are passionate about their enterprise – from small business owners to corporate executives – helping them take a step back and capture what makes their operation tick.
We turn points-of-difference into memorable brand elements; communicate unique offerings with purpose and potency; and spot creative marketing opportunities that deliver return on investment.
We ask the right questions
Before we put pencil to paper, we take the time get to know our clients.
Each company has a unique story, personality and value proposition, which should be reflected in how they present themselves in their marketplace.
It all starts with truly understanding the business – your industry, competitors, clients, stakeholders, background, culture, successes, problems, needs, wants, goals and vision. We listen to what styles you like (and those you don’t like) and, with you, establish our ‘KPIs’. There are no ultimatums, biases or agendas. It is your business, and your insights are always central to our work.
We’re not art-driven
Design is a powerful tool of communication – but without strategy and reason, it is just artistic decoration.
Our uncompromising approach, grounded in what works for real-world business, leaves no room for aesthetic ego in design.
We don’t have Creative Directors, and we don’t chase awards. We do care about what works for our clients, and we have a reputational stake in their outcomes.
We’re small – but we box outside our weight
Our Perth studio has remained independent for over 35 years, allowing us to forge close and meaningful relationships.
We keep in direct and open communication with our clients from start to finish, with a personal commitment to the quality of our solutions.
The team may be small, but the scope need not be – we have proudly delivered major works for listed companies, state-wide providers, major resources projects and international events. From Bob the Brickie to Alcoa, we create powerful communications tailored to our clients’ unique operations.
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