ABOUT US

Design that means business

Bonser Design builds effective and creative communications.

We partner with proactive clients to solve their brand problems and drive business growth through strategic design. Nearly four decades of experience as an independent agency gives us a unique perspective and approach.

we-know-branding_02

We know branding, and we know business

Your brand is one of your company’s most valuable assets.

It’s what people think, feel and say about you. It exists in the minds of your clients and customers – alongside the brands of your competitors.

We work with those that are passionate about their enterprise – from small business owners to corporate executives – helping them take a step back and capture what makes their operation tick.

We turn points-of-difference into memorable brand elements; communicate unique offerings with purpose and potency; and spot creative marketing opportunities that deliver return on investment.

We ask the right questions

Before we put pencil to paper, we take the time get to know our clients.

Each company has a unique story, personality and value proposition, which should be reflected in how they present themselves in their marketplace.

It all starts with truly understanding the business – your industry, competitors, clients, stakeholders, background, culture, successes, problems, needs, wants, goals and vision. We listen to what styles you like (and those you don’t like) and, with you, establish our ‘KPIs’. There are no ultimatums, biases or agendas. It is your business, and your insights are always central to our work.

we-ask-the-right-questions
were-not-art-driven_01

We’re not art-driven

Design is a powerful tool of communication – but without strategy and reason, it is just artistic decoration.

Our uncompromising approach, grounded in what works for real-world business, leaves no room for aesthetic ego in design.

We don’t have Creative Directors, and we don’t chase awards. We do care about what works for our clients, and we have a reputational stake in their outcomes.

We’re small – but we box outside our weight

Our Perth studio has remained independent for over 35 years, allowing us to forge close and meaningful relationships.

We keep in direct and open communication with our clients from start to finish, with a personal commitment to the quality of our solutions.

The team may be small, but the scope need not be – we have proudly delivered major works for listed companies, state-wide providers, major resources projects and international events. From Bob the Brickie to Alcoa, we create powerful communications tailored to our clients’ unique operations.

were-small-but-we-box-outside-our-weight_04
  • After originally appointing Bonser Design to create a new responsive website for APIL, the Directors agreed that a move into new premises and a 15th anniversary of operation meant 2016 was the ideal time to reinvigorate our brand presence in the marketplace. Bonser Design transformed our corporate look with a powerful rebrand carried across the company’s website, corporate stationery and building signage. The outcome has been well received by all.

    GEOFF FARR, FINANCE DIRECTOR APIL GROUP
  • As Doctor Foster & Associates approached our 70th anniversary, the partners commissioned Bonser Design to revitalise our brand and update our marketing communication materials. A fresh, modern logo with the compelling tagline of “Modern Medicine • Traditional Values” provided the ideal platform for the next phase of our service to the people of Bunbury. I am extremely happy with the outcome as we launch our new brand image via a modern, mobile-friendly website and engaging Practice Newsletter.

    Neill Rowlandson, Practice Manager Doctor Foster & Associates
  • A move to new premises necessitated a new brochure. After consulting Bonser Design we ended up with a total company image makeover including new website, logo, signage and branding. The process was very professional and the team at Bonser were very consultative, skilled and easy to deal with. I highly recommend the team at Bonser Design

    Max Carson, Director Supacoat
  • Bonser Design has transformed our corporate look. They quickly got to know our business and created a logo design and tagline that was spot-on for our company. Very professional and highly creative, they are great to work with. I highly recommend them. 

    Michael Banks, Director Amec Services Pty Ltd
  • The team at Bonser Design worked closely with Wave’s executive group to align our brand with our strategy. We found Bonser Design to be creative, responsive and understanding of our needs. We are very pleased with the results.

    Greg Millen, CEO Wave International

HAVE A PROJECT IN MIND?